Apple stocks have gone down 1.2% and is standing at ($465.43 per share). The reason behind the decline is that Apple is lacking innovation and ingenuity. Apple has been said to have their "heads stuck in the sand". At a reason share-holders meeting, Apple wanted to ensure their stock holders that they are working hard on new products that have great new features. Updates, surface designs, and software adjustments are constantly being worked on states CEO, Tim Cook. Tim Cook also mentioned that there would be a new product category, but didn't expand on the notion much. Since the big hit to Apple, Cook is under pressure to return monies to share holders in which it stands, $137(billion). Apple's largest competitor is Samsung. With Samsung's new product lines,as well as Google, Apple has started to feel the strain of one-uping. Apple has many products rumored to come out soon. One of those products possibly being the iWatch. Cook may not have wanted to expand on the secret because of other competitors. Some of these products may also
move to Tv, wearable products, etc.
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